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How templates work

Every template on this site follows the same structure:

1. What it is — A brief explanation of the template and its purpose
2. When to use it — Specific scenarios where this template helps
3. Inputs needed — What you should gather before starting
4. The template — Copyable content blocks you can use directly
5. AI prompt — A prompt to generate a first draft
6. Human review checklist — What to check before using

The recommended workflow

Step 1: Gather your inputs

Before you use a template or prompt, read the "Inputs needed" section. Having this information ready makes everything faster and the output more useful.

Step 2: Generate a draft with AI

Copy the AI prompt, fill in the placeholders with your specifics, and use it with your preferred AI tool (ChatGPT, Claude, etc.). The prompt is designed to get you 70-80% of the way there.

Step 3: Refine with your expertise

AI doesn't know your organisation's politics, your stakeholders' preferences, or the context that makes communications work. Take the draft and apply your knowledge:

• Adjust tone for your audience
• Add specific examples and proof points
• Remove anything that doesn't ring true
• Check for accuracy and appropriateness

Step 4: Use the checklist

Before you publish, send, or share — work through the human review checklist. These catch the things AI tends to miss: brand consistency, legal considerations, factual accuracy, and appropriateness for context.

Working with AI prompts safely

A few things to remember when using AI:

• Don't paste confidential information into public AI tools. Use enterprise versions or anonymise sensitive details.
• Check facts — AI can confidently state things that aren't true.
• Review for tone — AI often defaults to generic corporate language.
• Keep humans accountable — You're responsible for what gets published, not the AI.

Toolkits vs individual templates

Individual templates solve one specific problem — a message house, an approval workflow, a monitoring brief.

Toolkits bundle multiple templates into a workflow. Use them when you're tackling something bigger, like launching a campaign or setting up governance.

Need more help?

If you need hands-on support — whether that's strategic planning, training, or custom workflows — Faur offers consulting services for communications teams.